#WOW2025 | Week 11 | Can you find Sales per Customer by First Purchase Cohort?
Introduction Cohort analysis is always fun to try and figure out how to show enough information without dumping every cohort onto a chart. This challenge looks at cohorts of when a first purchase was made (Superstore data), and subsequent sales to those customers. Are there certain cohorts that continually spend more money? Do certain cohorts …
#WOW2025 | Week 11 | Can you find Sales per Customer by First Purchase Cohort? Read More