2023 Week 45 | Pareto Charts


You probably have heard of the Pareto Principle before. And if not under that name, you might have heard of the 80:20 rule which states that for many use cases, 20% of the input create 80% of the output. For example, for many projects 20% of the work is required to get you 80% to the target but then you spend a ton of time on those small changes and adjustments to deliver it successfully. In most companies, about 20% of their largest customers make up 80% of their revenue, etc.

You shouldn’t take it as a rule but once you pay attention, you can see approximations in many places.

Anyway, today we create a chart that tells us how much the largest x% of our customers contribute to our business. 


  • All calculations will be done in SAQL, no recipe is needed
  • Chart
    • the blue area is the customers ordered by total sales (largest to smallest)
    • The red line is the cumulative percentage that those customers contribute to the total sales
    • The grey line indicates the percentage of total customers
    • Match the tooltip to give more accurate information
    • Match all formatting for headlines, axis, labels, etc.

I was inspired by this post from Phillip Schrijnemaekers: https://www.salesforceblogger.com/2023/02/27/pareto-charts-in-crm-analytics/
It will help you with the largest part of this challenge!


We re-use the dataset from 2023 Week 05 | Dynamic Moving Average for this challenge, you can download it here: https://data.world/jackparry/wow-2023-w5-superstore/workspace/file?filename=Superstore+2022.4.csv


After you finish your workout, share a screenshot of your solutions or interesting insights on Twitter or LinkedIn using the hashtags #WOW2023 and #CRMA and tag @genetis@PreenzJ and @LaGMills  (Or you can use this handy link to do that)

Also make sure to fill out the Submission Tracker to track your progress and help us judge the difficulty of our challenges.


Coming later…
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